Ageism – Are Women Invisible After 50?

Below, Naomi Woodspring writes about ageism, age and beauty, baby boomers and wonders if just women are invisible after 50! Ageism! At 59, I had my first obvious experience of ageism….. it was shocking, hurtful and humiliating. And it also…

Getting Older is Inevitable But Ageing is Optional!

‘Time has not been kind’ is the phrase I fear most being said about me. As I get older I feel an increasing urge to stay as youthful as possible, but on the other hand NOT try and be anything…

Is Advertising Wasted on Women Over 50?

Are you alone in getting so frustrated with advertising that you simply zone out?  Well maybe you’re not alone. Here’s why: Out of a group of women aged 53 to 72 – dubbed the ‘baby boomers’ – 72% of them…