We’ve all cursed them in our time, but when you look back on some of these UK TV adverts, you’ll see just how influential they really were. You can be pretty sure that some of them will put a smile on your face too.
When you’re in the middle of a favourite programme, or even a good film, it can really spoil the viewing experience, but even 40 or more years on, you only need to see a few seconds of an old advert and you can immediately name the product it’s advertising. Such was the power of the UK TV adverts ‘back in the day’. It’s sometimes even the case that you see a product on the shelf in the supermarket and the first thing that comes into your mind is its advert from years ago.
Some of our favourites are the classics like Guinness, Stella Artois, Cadbury’s Dairy Milk, Hamlet Cigars (Yes – a tobacco product!!), Sugar Puffs, John Lewis to name but a few.
We wonder if some of the online ads nowadays that don’t give you a multi-sensory experience, but bleed all your history, wishes and habits at the same time, will be as effective and as memorable as the TV ads of old?